Building A Thriving Product Business
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The Story Behind
Before You Tank
As a team, we recognized that the product development industry has a 98% failure rate, but we also knew that it didn’t have to be that way. With over 70 years of combined experience in design engineering, growth strategy, and licensing, we came together to help inventors, startups, and product companies thrive.
We created the “Before You Tank” podcast to share stories, tips, and techniques that can help our listeners save time and money, and increase their chances of success. For us, it’s all about creating win-win relationships and helping others achieve their goals in a fast and cost-effective way. We are passionate about what we do, and we’re excited to share our knowledge and experience with you through the “Before You Tank” podcast.
Latest Episode
New Content Every Week To Help You Thrive
We are a designer, growth strategist, and licensing agent that came together to share stories that will change the way you build your product business and help you thrive in an industry that sucks.
Join Before You Tank to learn from seasoned experts and get insider tips on how to thrive as a product inventor or product-focused brand. Our fun, engaging podcast is designed to inspire and empower you!
Ever thought about diving into the Shark Tank? Join us in this thrilling episode as we plunge into the world of the reality show sensation. Uncover the truth behind the glitz and glamor, and understand why it's more entertainment than reality. Most importantly, learn why you shouldn't let the shark-infested waters deter you from pursuing your product dreams. Get ready for a revealing journey that will inspire you to take the plunge and swim toward your product success with confidence.
Recent Episodes
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Elisa Miles - Author
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James Fox - Founder
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Irene Foxx - Director
What People Say
Meet Your Hosts
LuAnne Puett is a well-respected name in the world of new product development and sales. Her unwavering determination has allowed her to secure licensing deals with major companies such as Target, Walmart, QVC, Winn Dixie, 7-Eleven, Tutco, Snap On Tools, QVC, Home Depot, and many more, resulting in multimillion-dollar agreements, including a staggering $31 million-dollar deal with a $4.1 million-dollar down payment.
